Our Story
Welcome to WeAreYuli—the home of brands and experiences created to inspire beautiful living.
Our journey began in 2016 with the launch of Yuli Interior, a name that literally means home interior. We started by carefully curating furnishings and décor from around the world, guided by a clear vision: to one day create products that were thoughtfully designed and proudly made in Nigeria. In 2024, that vision became reality. Today, Yuli Interior is a fully Made in Nigeria brand, reflecting our commitment to local craftsmanship, purposeful design, and enduring quality.
As our community grew, so did our ambition. In 2019, we introduced BobozKids, our brand dedicated to beautifully designed spaces and products for babies, children, and teens—bringing the same attention to quality, comfort, and creativity into the homes of growing families.
That same year, we launched YuliGifts, a collection of personalised and inspirational décor gifts. The response inspired a broader vision, and in 2021, the brand evolved into MadebyYuli—a dedicated home for handcrafted inspirational art, personalised gifts, and meaningful home décor designed to celebrate life's everyday moments.
Today, these brands come together under WeAreYuli—our parent company and the expression of everything we stand for. More than a collection of brands, WeAreYuli is a growing Nigerian home and lifestyle company united by a single purpose: creating spaces that feel deeply personal, beautifully lived in, and truly yours.
Our family continues to grow beyond brands. Through Restoration by Yuli, we breathe new life into pre-loved furniture, restoring, refinishing, and reimagining cherished pieces with exceptional care and craftsmanship. We believe that great design is not only about creating something new, but also about preserving the beauty, character, and stories that make a house feel like home.
Across every brand, every collection, and every service, our commitment remains the same—to champion Nigerian craftsmanship, celebrate thoughtful design, and create products and experiences that enrich everyday living.
As we look to the future, our vision is simple: to build one of Africa's most trusted home and lifestyle companies, where craftsmanship, creativity, and purpose come together to transform houses into homes.
Whether you discover us through Yuli Interior, MadebyYuli, BobozKids, or Restoration by Yuli, know that you are part of something bigger—a family that believes every home should tell a story, and every story deserves beautiful spaces in which to unfold.
Thank you for being part of our journey.
WeAreYuli
Three brands. One purpose. With us, you are home.